By 2027, GS1 is replacing traditional barcodes worldwide with QR codes powered by Digital Link. One scan will connect consumers to the full story behind every product — origin, ingredients, certifications, traceability, recall notices. ATSHI Network makes that story immutable, verifiable, and impossible to fake.
The biggest change to product packaging in 50 years is already underway.
GS1, the global standards body behind every barcode on every product, is retiring the traditional 1D barcode. The format that has defined retail for half a century is being phased out.
By 2027, QR codes with embedded Digital Link URIs will be the new standard on every product. A single scan gives consumers, retailers, regulators, and supply chain partners access to structured product data.
This is not optional. It is a global industry mandate affecting every brand, every retailer, every supply chain. The question is not IF your products will have QR codes — it is WHERE that data lives and WHO controls it.
Every QR code on your packaging becomes a direct digital channel to your consumer — no app download, no intermediary, no advertising platform taking a cut. When a consumer scans your product, you control the experience: your brand story, your product page, your certifications, your sustainability commitments.
Brands that move early gain a competitive advantage. While competitors display a basic product page from a third-party resolver, your QR code can deliver a rich, immersive experience — traceability timeline, farm-to-fork journey, video content, loyalty programs — all served from on-chain templates you design and own.
With ATSHI Network, the QR code is not a regulatory checkbox. It is a marketing asset that builds consumer trust, differentiates your brand, and creates a lasting digital relationship with every person who picks up your product.
Four steps. One scan. Complete transparency.
Consumer scans the QR code on the product packaging with their smartphone camera. No app needed.
A product page appears instantly: product name, origin, ingredients, certifications, brand story. All data pulled from the blockchain in real-time.
Traceability data shows the full journey: farm, processing plant, lab results, transport, certifications. Every step is an immutable on-chain record.
The consumer knows this data cannot be faked. It is not on the brand's marketing server — it is on a decentralized blockchain with cryptographic proof of authenticity.
Every product scan reveals rich, verified data across six categories.
Name, brand, ingredients, nutritional data, net weight, allergens. The digital twin of the product label — always up to date.
Farm of origin, production plant, batch number, production date. Full supply chain journey from raw material to shelf.
AOP, IGP, organic, fair trade, halal, kosher. Certificates stored on-chain as verifiable documents — not just a logo.
Listeria tests, chemical analysis, temperature logs during transport. The quality data that was previously invisible to consumers.
If a product is recalled, the QR code instantly shows the alert. No delay, no missed notices. Consumer safety in real-time.
Carbon footprint, water usage, packaging recyclability. ESG data that consumers increasingly demand — backed by verifiable data, not greenwashing.
Transparency means nothing if the data can be altered. Here is how ATSHI Network compares to the traditional approach.
Consumer transparency is already transforming how products are packaged, marketed, and trusted.
Every batch of Comté with its milk origin, affinage duration, lab results. Consumers verify AOP certification with one scan.
Vineyard, vintage, winemaker notes, sulfite levels, organic certification. Anti-counterfeiting for premium bottles.
Farm of origin, breed, feed traceability, slaughter date, cold chain temperature logs. Full farm-to-fork in one scan.
Full ingredient list with sourcing, allergen warnings, clinical study references. Cruelty-free and vegan certifications verified on-chain.
ULTIM TRUST is the dedicated platform that turns the promise of consumer transparency into reality. Design your product pages, configure your QR codes, and publish everything on-chain — without writing a single line of code.
Design product information pages, traceability dashboards, certification views, and recall notices with a visual editor. Every page is published directly on-chain via ATSHI Web — no external hosting, no CMS.
Visual Editor · On-ChainRegister and provision NFC chips, bind them to on-chain product certificates, configure SUN (Secure Unique NFC) authentication parameters. Each chip is cryptographically linked to its blockchain record — impossible to clone.
Anti-Counterfeiting · NFCAuto-generate GS1-compliant QR codes linked to the on-chain resolver. Ready for product packaging, labels, and marketing materials. One QR code per product or per batch — your choice of granularity.
GS1 Compliant · Print-ReadyConnected to ULTIM ERP. Every batch record, quality check, and shipment is written directly to the blockchain. No middleware, no sync lag, no data reconciliation.
Automated · Real-TimeThe full chain of custody visualized for the consumer: farm origin, processing plant, lab results, transport conditions, certifications. Each step is an immutable on-chain record linked from the QR code.
Supply Chain · VerifiedCustom-branded product pages with your logo, colors, and story. Multi-language support, rich media, loyalty program integration. The QR code becomes your direct marketing channel to consumers.
Marketing · BrandingAlready used in production for artisanal food traceability — dairy, charcuterie, wine. Each product batch carries a GS1 QR code linking to its full on-chain history.
Powered by GS1 Digital Link — the global standard for connecting physical products to their digital identity. ATSHI Network's on-chain resolver handles routing, templates, and multi-language support natively.
Explore the GS1 Digital Link Resolver →The barcode era is ending. The transparency era is beginning. Put your product data where it can be trusted — on the blockchain.